A woman in a navy cardigan and an older woman in a cream sweater sitting together on a sofa and looking at a tablet, with a bookshelf, houseplants, and a bright window behind themA woman wearing a headset sitting at a wooden desk at dusk, looking at a monitor that shows a calendar, with a lamp, a notebook, and a phone on the desk and a blue evening window beside herAn adult woman in a tan sweater holding the arm of an older man with a cane as he steps away from an open silver car door on a sunny city sidewalk
Velora Media
V

Every Family Call Answered. Every Referral Followed Up.Velora builds the intake layer for your agency: an AI first responder, missed-call text-back, a referral CRM, and caregiver outreach.

Velora Media is a marketing agency for in-home care agencies, based in Manhattan, New York. It builds an AI first responder for calls and texts, missed-call text-back, a referral CRM, caregiver outreach, Google Business Profile management, and reporting, so more family calls become booked visits.

Call +1 516-256-9572
Quick answers for home care agencies
Quick answers · for home care agencies

Home Care marketing: the short answers.

Does the AI give care advice?

No. The AI collects information and books assessment visits. It does not give clinical advice, assess care needs, or make hiring decisions. Anything clinical, such as symptoms, medications, or a change in condition, routes straight to a nurse or coordinator on your team, and you decide who that person is.

Will families know they are talking to AI?

That is your call, and we recommend saying so plainly: the assistant introduces itself as an automated assistant for your agency and offers a person on request. Have your counsel review the disclosure wording before launch. Families should never be left guessing, and a human handoff stays available.

Do I need to change my scheduling software?

No. Velora builds around the scheduling and CRM tools you already use, and confirms what connects on the free consultation before anything is built. If a tool cannot connect, bookings still reach your team by text and email, with the family's details ready for your coordinator.

Who owns the system and the data?

You do. Your CRM, contact lists, phone numbers, Google profile, and call and text records stay in your name. Velora works with the access you grant and hands back everything it builds. How patient information is handled depends on your agency's HIPAA status, which you settle with your counsel first.

The leak · where jobs slip away

Why good home care agencies lose work they already earned.

Family calls that go to voicemail

A family looking for care after hours calls the next agency when nobody picks up, and the first live answer usually gets the assessment visit.

After hours

Referrals that sit over the weekend

Discharge planners and physicians' offices send referrals on Friday afternoons, and a referral that waits until Monday may already have gone elsewhere.

Referrals

Applicants who never hear back

A caregiver applicant who does not hear back moves on to the next agency, and the schedule stays short of staff.

Caregivers
What Velora builds · answer, follow up, get found

Marketing systems that keep the assessment visits coming.

AI first responder for calls and texts

Every call and text answered at any hour, with the family's details collected and the assessment visit booked.

Answer

Missed-call text-back

A text within seconds of a missed call, with a link to book, so a call missed during a client visit still counts.

Text back

Referral CRM

Hospitals, discharge planners, physicians, and families in one pipeline, each with follow-up that does not depend on memory.

Referrals

Caregiver outreach

Applicant follow-up and interview scheduling that keeps good candidates from drifting away.

Caregivers
Who it's for · owner-operators to multi-crew companies

Marketing for every kind of home care agency.

Owner-operated agencies

One phone and one scheduler, with every family call answered while you are in the field.

Owner-operators

Multi-office agencies

One intake and follow-up system that every office can trust.

Multi-office

Agencies with licensed staff

A clear route for clinical questions to your nurse or coordinator.

Light medical

New agencies building referrals

A steady way to be found, answered, and remembered from the first month.

New agencies
Care and compliance · what the AI does and does not do

Built to route, not to advise.

The AI collects information and books visits. It does not give clinical advice, assess care needs, or make hiring decisions.

Clinical questions route to a nurse or coordinator on your team.

Hiring decisions stay with the agency.

Whether a business associate agreement is needed depends on your agency's status under HIPAA. Settle it with your counsel before any patient information is processed.

Caregiver outreach should follow your state's recruiting and screening rules. Confirm them for your state.

Investment · starting prices

Home care marketing, in plain numbers.

AI receptionist

$2,000

Starting price, one-time

Missed-call text-back

$99

Per month, plus $350 setup

CRM and lead capture

$1,000

Starting price, one-time

Ongoing retainers

$500

Per month, starting price

All investments exclude applicable taxes. Prices come from the published Velora catalog.

How it works · audit, build, optimize, compound

How your system gets built.

Audit

We look at how family calls, referrals, and caregiver applicants reach you, what happens after hours and on weekends, how fast you reply, and how your Google profile is working today.

Step 1

Build

The AI first responder, missed-call text-back, referral CRM, and caregiver outreach are set up in the right order, around the scheduling tools, phone number, and referral sources you already use.

Step 2

Optimize

We watch calls answered, assessment visits booked, referrals followed up, and reviews each month, read the transcripts, and tune the answers and the follow-up.

Step 3

Compound

Each month's reviews, answers, and booked visits feed the next, so the system gets steadier while your team stays with clients.

Step 4
More questions · the ones owners ask

Home Care marketing ideas and answers: FAQ.

It is a working call. We look at how family calls, referrals, and caregiver applicants reach you today, what happens after hours and on weekends, and which piece to fix first. You leave knowing what we would build first and what it would cost, with no obligation.
Answer faster and follow up longer than the next agency. Families often call several agencies at once, and referral partners remember who responded. Velora Media builds the AI first responder, missed-call text-back, and referral follow-up that make that happen, with a Google profile that keeps earning reviews.
Yes, for intake. It answers every call and text at any hour, collects the family's details and what kind of help they need, and books an assessment visit on your calendar. It gives no clinical advice and quotes no prices, and a person handles everything else. Velora sets it up from $2,000 to $7,500.
Quickly and consistently, including on weekends. A referral should get a reply the same day, a status update after the assessment, and a short thank-you. A referral CRM tracks each hospital, planner, and office so nothing depends on memory. Velora's Foundation Systems sets this up for $1,000 to $2,500.
Reach them fast and keep it simple. A text within minutes, a link to book an interview, and a reminder before it keep good candidates engaged. Hiring decisions stay with your agency, and outreach should follow your state's recruiting and screening rules. Velora automates the follow-up and scheduling, nothing more.
At Velora, the AI first responder (AI Automation & Integration) runs $2,000 to $7,500, Foundation Systems with a referral CRM and lead capture runs $1,000 to $2,500, and Missed-Call Text-Back is $99 a month plus a $350 setup. Retainers run $500 to $3,000 a month. All prices exclude applicable taxes.
No. Velora Media is a marketing agency. It builds intake and marketing systems and does not provide care. Your marketing makes no claims about care outcomes or health improvements, because that is not what the systems do. Velora gives no legal or medical advice, and your counsel reviews anything regulated.
Yes. Velora Media is based in Manhattan and works online with home care agencies in every state. The AI first responder, text-back, referral follow-up, Google profiles, and ads all run online, and the free consultation is booked online. Compliance details differ by state, so confirm yours with your counsel.

See every question on the FAQ page

Start with a free consultation.

Tell us how family calls, referrals, and caregiver applicants reach you today and where they slip away. We will map the intake system that keeps your schedule full.

Mon-Fri 9am-9pm ET · Sat-Sun 9am-5pm ET · No cost, no obligation
Hello@veloramedia.cloud